Tech companies need to get a lot out of their user conference. From educating current customers to closing new business – each user meeting is a huge opportunity.
But just as your company and platform evolve – so do your customers and their expectations. Your user conference planning needs to evolve, too.
Running your user conference the same way year after year isn’t playing it safe. It’s a huge risk. A boring user meeting experience leaves customers wondering whether your company – and its technology – can keep up with the times.
Your user conference planning shouldn’t just be a product pitch. Good user conference planning focuses on what your customers want – not just what you want them to care about.
An exceptional user conference positions your company as the industry leader. But in the hypercompetitive tech industry, winning that edge and maintaining it requires a diligent approach to user conference planning.
Your user meeting should:
Maritz Travel has the experience and buying power to create an unforgettable experience for your most important users – all without going over budget. Leading organizations trust us. In fact, we have a 95 percent customer retention rate.
Thanks to our experience and buying power, our team delivers a user meeting that drives real results for your company.
Whether you need an end-to-end partner, or support in just a few key areas, we want to help create a user conference that takes your company to the next level.
How can you design a better experience for your next user conference? Reach out to Maritz Travel today and find out.
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