Media Release:

IMPROVED INCENTIVE PROGRAMS ENGAGE AND MOTIVATE FINANCIAL SERVICES AGENTS Survey Reveals: New Realities Require New Approaches for Better Incentive Performance

LIMRA and Maritz conducted an in-depth market research study in July 2012 to help member companies understand both the appeal and effectiveness of reward and recognition strategies. The results showed that while legacy incentive strategies continue to motivate financial services agents, those strategies could be improved to create even higher levels of performance effectiveness.

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